I help digital brands scale their followingmonetize their audiencedominate their niche
If you’re looking for a fractional strategist to help grow your brand, let’s talk.
I help digital brands scale their followingmonetize their audiencedominate their niche
If you’re looking for a fractional strategist to help grow your brand, let’s talk.
4M+
1.2B
Views Generated
20+
Work That Drives Results
Scaling Startup Brands
Spearheaded the company’s content & marketing efforts by developing the editorial strategy across all social accounts and platforms. Directly managed a team of nine platform managers, guiding our way through bottlenecks and driving operational excellence. Executed $1M+ in brand partnerships with FanDuel, DraftKings, Manscaped, and other major brands.
Director of Social
Spearheaded the company’s content & marketing efforts by developing the editorial strategy across all social accounts and platforms. Directly managed a team of nine platform managers, guiding our way through bottlenecks and driving operational excellence. Executed $1M+ in brand partnerships with FanDuel, DraftKings, Manscaped, and other major brands.
Key Highlights
- Followers: 400 → 4 Million
- Impressions 60k → 369M
- Engagement 6k → 19.8M.
- Executed $1M+ in brand partnerships with FanDuel, DraftKings, Manscaped, and other major brands.
- Launched and cohosted flagship podcast "Caps Off" to 200K Followers, 100M Views and 100K downloads in 12 months.
I led the digital and social launch of brand new golf league: Peoples League, developing the content strategy that brought the first Invitational to life. From planning through execution, I oversaw the rollout across platforms, and within just 60 days, the league generated 1.9M impressions, 1.3M video views, and 8.5K+ followers.
I led the digital and social launch of brand new golf league: Peoples League, developing the content strategy that brought the first Invitational to life. From planning through execution, I oversaw the rollout across platforms, and within just 60 days, the league generated 1.9M impressions, 1.3M video views, and 8.5K+ followers.
Key Highlights
- Achieved 1.9M impressions, 1.3M views, and 8.5K+ followers in 60 days
- Produced and executed content strategy around first ever league Invitational
- Spearheaded brand launch across digital and social platforms
Scaling Podcasts
Led a podcast growth consultancy specializing in launching, scaling and monetizing podcasts. Developed customized workflow systems, installed hiring practices, and consulted on content strategy to help clients streamline operations and grow their audience effectively & efficiently.
Founder & CEO
Key Highlights
- Launched and grew Connect The Dots Podcast to 20K Followers and 4.5 Million Views within 3 weeks.
- Launched and grew Hoop Lounge TV (1st time podcaster) to 3K+ Followers and 2M+ Views in 2 months.
- Launched, produced and cohosted Caps Off Podcast, generating 200K Followers, 100M Views and 100K Downloads within 12 months.
Digital Publishing For Major Brands
I executed on the digital content strategy for the PGA Championship by sourcing live highlights, clipping and publishing them in real time, and curating a seamless web and app experience to keep fans fully up to date. I also managed push notifications to deliver timely updates, driving engagement and ensuring audiences never missed a key moment of the tournament.
Let's work together
Email me at felipefontes@felipefontes.com or click on the link below to book a time to speak with me.